What is SurePlay?
SurePlayTM is a brand new revolutionary technology from RealNetworks that enables seamless auto-formatting of videos to fit the device type, size of screen, available bandwidth and storage space available on device. It is the foundational technology that enables the seamlessness of RealPlayer Cloud.
iPads, iPhones, Roku’s, Android phones/tablets typically only have the ability to play limited video formats. For example, if you move a mkv file to an iPad and expect it to just play, well, it won’t. Additionally, very high bitrate files (HD resolution) won’t play smoothly on these devices unless they are right-sized for the screen and for the network bandwidth. SurePlayTM takes care of these technical irregularities by creating and storing right-sized copies of your videos so that they are always available for instant playback on all your devices at any given time.
In essence, videos are optimized before upload, multiple copies of different profiles are created and stored in secondary storage. The source video file is always available to the user for download and importantly, only source file size counts against storage limits. During playback, HTTP Live Streaming (HLS) are appropriately served depending on the environment of the user. If user wants to download the file to a device for offline playback the right Progressive Download (PD) profile is delivered. The SurePlayTM system exists on both the cloud and on the devices where RealPlayer Cloud is installed. This allows guaranteed playback not only in cloud to device mode, but also device-to-device mode.
Users who opt in for the premium tier get additional streaming and progressive download profiles, as well as more secondary storage. Premium users can therefore get a higher definition experience in high bandwidth, large screen environments.
Furthermore, if videos are shared by consumers using RealPlayer Cloud to friends and family, the receivers of the share do not need to have the app or register for an account in order to watch the video. In addition, because of SurePlayTM, the video always plays at the receiver end. This enables a seamless share and play experience without the need to download apps or create accounts prior to watching the video.